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Marketing region is the way to grow
Ronnie Bryant didn't need a podium to speak from Tuesday at a joint meeting of the Vidalia, Ferriday and Natchez Chamber of Commerces held at the Bryant O. Hammett Conference and Convention Center.
Bryant walked the large room to talk with the crowd, but might as well have been preaching from a pulpit.
"I don't market a county. I don't market a city. I market a region," Bryant said. "It's together we stand, divided we fall. By giving it up you do more for the region. It should be about serving this community not to stroke your own personal domain."
"That was one of the best presentations I've ever heard," said Ferriday Mayor Glen McGlothin. "That was better than the leadership summits I've been to. He was really good. We all need to work together."
Bryant, President and CEO of the Charlotte Regional Partnership, is nationally known for establishing and implementing successful economic development programs, has been recognized by Site Selection Magazine for excellence in economic development, and the Pittsburgh Post-Gazette ranked him No. 25 on its list of top 50 business leaders.
Bryant told the crowd of around 100 people that success takes trust, unity and change.
"The private sector has a substantial interest in what is going on," he said. "If you aren't able to recruit new business into the community, it will continue to shrink."
Bryant suggested first unifying the area's three chambers of commerce — Ferriday, Vidalia and Natchez-Adams — into one.
"Then the community should explore a unified economic development agency that recruits for the entire area, not just one town," he said.
"He had the perfect message for us," said Heather Malone, Director of Concordia Economic & Industrial Development. "I think he really got the ball rolling. Everyone took his message well, which even made me more excited. He opened a lot of eyes and ears." |
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