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Ferriday's music heritage touted in Europe
The year 2010 has been designated as "Year of the Song" in Louisiana.
As part of capitalizing on Ferriday's musical background, songwriter Tommy Polk of Vidalia asked assistance from Natchez native Daniel B. Morrison in promoting the town in Europe.
Morrison has resided in Germany the past 13 years and worked for Rolls Royce in their marketing department for several years, said Polk.
"He has great insight into how marketing works," said Polk, who met Morrison through Ed Zuccaro of Natchez. "He is going to assist us in finding marketing opportunities for Ferriday in Europe."
Polk said the guest registar book at the Delta Music Museum and the Jerry Lee Lewis family home have several visitors from England and other parts of Europe.
"They still love Jerry Lee Lewis over there," Polk said. "We've got a lot of assets to work with here."
Morrison saw Jerry Lee and Linda Gail Lewis perform in Europe last year and said they will be playing in Germany in November.
"Jerry Lee Lewis is global," Morrison said.
"We think this can help Ferriday in the long-term," Polk said. "We want to utilize our draw in Europe to bring tourists here. The year 2010 and be a very pivotal point for the future of Ferriday. And Mayor McGlothin is playing a big role in that."
McGlothin said the group plans to rebuild the former train depot on First Street into the Ferriday Music Hall, which will be used for flea markets, arts shows and reuions and musical events.
"We can have all kinds of events there, complete with music, food and even a fair," McGlothin said. "We've also own the property across the street that used to be Pasternack's and have room for parking on down the street." |
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